Our Mission
Lawrennoqo empowers marketing leaders with advanced learning journeys that transform how brands connect with audiences in Portugal and beyond.
About Lawrennoqo
We exist to help Portuguese marketing leaders harness strategic clarity, creative courage, and operational excellence.
Our Approach
We blend rigorous strategy with hands-on experimentation, ensuring teams build capabilities that anchor sustainable growth.
Our Commitment
We champion inclusive marketing ecosystems, elevating Portuguese talent and supporting responsible communication.
Leadership Team
Leonor Vaz · Founder & Principal
Former CMO for leading Portuguese service brands, Leonor steers Lawrennoqo’s strategic design while advising executive teams on transformation.
Tomás Figueiredo · Strategy Director
Tomás architected award-winning cross-border campaigns and now guides organisations on market intelligence, analytics, and measurement maturity.
Beatriz Afonso · Head of Learning Design
Beatriz curates immersive experiences, ensures programs spark behavioural change, and leads our facilitator community.
Our Story
2012 · Foundations
Lawrennoqo began as a boutique advisory in Porto supporting organisations navigating digital disruption.
2016 · Expansion
We launched leadership programs across Lisbon, forging partnerships with universities and innovation hubs.
2019 · National Collaborations
Lawrennoqo scaled to support regional authorities, cultural institutions, and growth-focused startups.
2023 · Future-Focused Learning
We introduced hybrid learning ecosystems blending live sessions, digital labs, and community dialogues.
Values We Stand By
Integrity
We protect the trust placed in us, operating with transparency and accountability.
Curiosity
We explore new perspectives, data, and creative approaches to move marketing forward.
Impact
Every engagement is measured by the sustained results we help marketing teams achieve.
Community
We grow alongside the vibrant Portuguese marketing community, sharing knowledge freely.